La inflación en la Industria de Alimentos, Abasto Magazine

Analice el impacto de la inflación en el consumo de alimentos en EE.UU. y descubra las estrategias que las tiendas implementan para retener a sus clientes.

ECONOMY OUTLOOK CELEBRATING Hispanic Heritage Food inflation and how consumers cope with it By Violeta Montes de Oca n昀氀ation impacted the way Americans celebrated ON THE GRILL July 4, 2024. Rabobank's Barbecue Index, which measures the cost of 吀栀e geopolitical crisis, a severe drought, rising staple ingredients for a 10-person barbecue, indicates that overhead and restaurant wages, rising interest rates Americans would spend $99 to host a cookout on the Fourth and higher in昀氀ation throughout the supply chain all of July in 2024. Last year, it was $97, and in 2018, it was $73. Icontributed to increasing prices. 吀栀is year, beer, meat, soda and lettuce account for 64% of As a result, food in昀氀ation jumped 25% from 2019 to the the total cost. end of 2023. 吀栀e additional in昀氀ation seen in the 昀椀rst half 吀栀at brings the in昀氀ation increase for barbecue to 32% 2024 has been the tipping point. Many consumers who from 2019. continued to spend in the face of 40-year highs in food 吀栀e Rabobank Barbecue Index assumes an average situation prices are now reevaluating their budgets. of grilling burgers - with family and friends - over the Fourth of “吀栀e consumer is waving the white 昀氀ag on food in昀氀a- July weekend. 吀栀is includes 10 adults each consuming the same tion,” said Tom Bailey, senior consumer food analyst at Ra- amount of food and drink. 吀栀e premise is that each person will bobank. “With an added 2% in price hikes in 2024 coupled consume a cheeseburger with cheese, lettuce and tomato, a with the cost disparity between dining out and cooking at chicken sandwich with lettuce, tomato and a cheese sandwich, home at its widest margin in history, we’re seeing height- two handfuls of fries, two beers, a soft drink and ice cream. ened fatigue and frugality.” As a point of comparison, the Index uses the Bureau of Labor And this was re昀氀ected in the Fourth of July celebrations. Statistics as a source of data. Strategies to retain customers Burgers, not steaks. Cuts of meat on sale, knowing that shoppers will 昀椀ll their carts with other complementary items. 吀栀ighs and legs. Chicken can also be the centerpiece when 昀椀ring up the rotisserie. Meat and beverage specials. O昀昀er the ability to recreate the restaurant experience without leaving home. Alcohol y sin alcohol. Non-alcoholic beer has been a surpri- sing new revenue source for brewers, leading to a 31% increase in non-alcoholic adult beverage sales by 2023. Dairy. Consumers are looking for a healthier diet, but the International Dairy Foods Association survey showed that more than 97% of Americans enjoy ice cream, and vanilla is the most popular 昀氀avor.. Private Label. Bakery products have felt the impact of price increases in 2023, resulting in lower sales volume. Consumers are now more aware of waste and opt for smaller, supermar- ket-branded packaging. 2222 SSEEPPTTIIEEMBRMBREE//OOCCTTUUBRBREE 2 2002244 AABBAASSTOTO..CCOOMM