18�SEPTEMBER / OCTOBER 2025�ABASTO.COM Save A Lot y Mas Debuts A New Store Format for Hispanics Format and language for Hispanics Save A Lot y Mas will also introduce up- dated graphics and advertising designed to better connect with Spanish-speaking shoppers. Spanish will be prominent- ly featured throughout the store and across marketing materials, including in-store signage and digital promotions. “Save A Lot y Mas is part of our on- going concept development eforts to better meet the needs of His- panic shoppers,” said Jon Koontz, Chief Operating Ofcer at Leevers Supermarkets. “We’re excited to bring these oferings to the vibrant St. Louis community. Using what we learn here, and in our locations in Colorado, we hope to be able to bring insights about how best to ser- ve this growing customer base to the broader Save A Lot network.” Save A Lot y Mas is an extension of our work, expanding on our commitment to delivering quality, culturally meaningful grocery experiences at afordable prices. We’ll continue to test and learn as we expand our product oferings and store formats into other areas.” Bill Mayo / Chief Operating Ofcer. By Violeta Montes de Oca A s part of its ongoing stra- tegic collaboration, Save A Lot, one of the largest dis- count grocery chains in the U.S., and Leevers Supermarkets announced the opening of a new store format called Save A Lot y Mas. Located at 9430 Midland Blvd. in Overland, Mo., the store builds on the core Save A Lot concept, ofering an expanded selection of fresh Hispanic produce, specialty meats and bakery items de- signed to deliver both cultural rele- vance and everyday value. Te new concept, with two additio- nal locations in Colorado, will opera- te as a test-and-learn format with the potential for further introduction into other Save A Lot locations ser- ving a large Hispanic customer base. The store concept is the next ite- ration in a continuing collaboration between Save A Lot and Leevers to better serve the Hispanic commu- nity and follows the introduction of the Ahorra Mucho store format in Aurora, Colo., last fall. Save A Lot y Mas incorporates learnings from Ahorra Mucho and blends these best practices within the successful value-driven Save A Lot platform customers know and love. Initial concept features include an enhanced and diverse produce as- sortment, a curated meat selection with popular cuts and ready-to- cook marinated options, and part- nerships with local bakeries to offer fresh-baked sweet breads and other authentic bakery options. IN THE NEWS