Minsa has focused on innovation with the de- velopment of products that adapt to increasin- gly demanding consumer demand and new market trends, including more than 50 specialized pro- ducts for finished product applications such as tor- tillas, snacks, and appeti- zers. Our products adapt to and guide the market for healthy products, such as gluten-free, non-GMO, or- ganic, whole-grain, and Kosher-certified flours, fortified with vitamins and minerals in accordance with FDA standards, and now fortified with folic acid for certain US mar- kets. CERTIFIED QUALITY AND SAFETY In addition, we offer our customers certainty and confidence in our pro- duction and management processes and guaran- tee the quality and con- sistency of our products. To this end, Minsa’s plants are certified under the FSSC 22000 (Food Safety System Certification) scheme, inter- nationally recognized by the Global Food Safety Initiative (GFSI) for food safety. The certification applies to the entire supply chain, from production to packaging. EXTENSIVE MARKET KNOWLEDGE Currently, the corn flour export market to the US is no longer explained solely by volume or quantity. It is essential to understand a more informed, more de- manding consumer with clear expectations regar- ding quality, origin, perfor- mance, and consistency. Beyond volume, their be- havior reflects customer confidence, stability in su- pply to meet ever-growing demand, and recognition of the product’s value. Based on the experience of the Mexican industry, sus- taining exports on a daily basis requires more than just production capacity: it requires planning, in- ventory control, logistical coordination, conserva- tion and preservation, and a clear long-term vision. When these elements align, the market responds with stable prices and a stronger, more stable commercial relationship. Our approach as a business group is clear: in a highly competitive market, origin matters; it is an added va- lue. U.S. consumers recog- nize and value authenticity when it is accompanied by quality, consistency, and compliance. Our company is sustainable and committed to the environment. Our team is our most important asset, which is why Minsa cares about and directs team actions aimed at social de- velopment, based on supporting nutrition, promoting culture, and preserving the environment. We implement various actions to recycle resources such as paper, car- dboard, wood, and plastic. We optimize water and energy consumption in our plants. Committed Company VISIT US AT THE TIA ANNUAL CONVENTION Minsa recognizes the importance of par- ticipating in the TIA (Tortilla Industry As- sociation) Annual Con- vention, which today is the world’s largest natural gathering for tortilla manufactu- rers. It is the place where suppliers of raw materials, machi- nery, and inputs con- verge with producers. It will present its pro- duct portfolio, service offering, customized solutions, innovative products, sales and te- chnical support team, and the backing of more than 76 years of experience to the mar- ket and customers. 31 • March | April 2026 • abasto.com