A market leader in Guatemala with 80+ years of experience and certified products. The Competitive Edge of Laboratorios Frycia’s Glass- Bottled Oral Rehydration Salts 00 • Marzo | Abril 2026 • abasto.com More Than Just Hydration: 52 • Marzo | Abril 2026 • abasto.com A Brand with Proven Backing By utilizing certi- fied raw materials and clinically proven solutions, Frycia is setting a new standard for trust and efficacy for both commer- cial partners and patients across the region. Their oral rehydration products are backed by Good Manufac- turing Practices (GMP) certifications and FDA approval— essential require- ments for conque- ring the competitive U.S. market.. BY VIOLETA MONTES DE OCA L aboratorios Frycia is a strategic powerhouse in the pharmaceutical industry, projecting its operational excellence toward the global oral rehy- dration solutions (ORS) market—a sector currently in an unprecedented phase of expansion. As the market leader in Guate- mala, Frycia brings over 80 years of indus- try expertise to the table. According to an October 2025 analysis by Market Research Future, the global ORS industry is projected to grow from $6.137 billion in 2025 to $9.56 billion by 2035. In this promising landscape, North Ameri- ca stands as the epicenter, accounting for approximately 30% of the global market. Furthermore, a study by Transparency Market Research revealed that the liquid dosage segment dominated the global market as recently as 2021. In the United States, Latinos are hi- gh-volume consumers of oral rehydration salts, as these beverages are a staple for re- covery after intense workdays, illness, or seasonal weather changes. This category represents significant growth potential for retailers in key markets such as Cali- fornia, New York, Florida, Texas, Chicago, and Washington, D.C. Oral Rehydration Salts in Glass Packaging Laboratorios Frycia is capitalizing on this category’s growth through a differentia- ted product line. This includes Orasol— oral rehydration salts in glass bottles that offer 3-to-1 efficiency compared to other brands—and Levusol, a glucose-free for- mula specifically designed for diabetic patients. Orasol and Levusol offer two distinct fla- vor advantages: Despite the necessary sodium content, the flavor profiles effectively mask any saltiness. The glass bottle packaging ensures su- perior taste, product quality, and health safety. • GOOD BUSINESS