A market leader in Guatemala with 80+ years of experience and certified products. The Competitive Edge of Laboratorios Frycia’s Glass- Bottled Oral Rehydration Salts 00 • Marzo | Abril 2026 • abasto.com More Than Just Hydration: 52 • Marzo | Abril 2026 • abasto.com A Brand with Proven Backing By utilizing certi- fied raw materials and clinically proven solutions, Frycia is setting a new standard for trust and efficacy for both commer- cial partners and patients across the region. Their oral rehydration products are backed by Good Manufac- turing Practices (GMP) certifications and FDA approval— essential require- ments for conque- ring the competitive U.S. market.. BY VIOLETA MONTES DE OCA L aboratorios Frycia is a strategic powerhouse in the pharmaceutical industry, projecting its operational excellence toward the global oral rehydra- tion solutions market—a sector currently in an unprecedented phase of expansion. As the market leader in Guatemala, Frycia brings over 80 years of industry expertise to the table. According to an October 2025 analysis by Market Research Future, the global ORS industry is projected to grow from $6.137 billion in 2025 to $9.56 billion by 2035. In this promising landscape, North Ameri- ca stands as the epicenter, accounting for approximately 30% of the global market. Furthermore, a study by Transparency Market Research revealed that the liquid dosage segment dominated the global market as recently as 2021. In the United States, Latinos are hi- gh-volume consumers of oral rehydration salts, as these beverages are a staple for re- covery after intense workdays, illness, or seasonal weather changes. This category represents significant growth potential for retailers in key markets such as Cali- fornia, New York, Florida, Texas, Chicago, and Washington, D.C. Oral Rehydration Salts in Glass Packaging Laboratorios Frycia is capitalizing on this category’s growth through a differentia- ted product line. This includes Orasol— oral rehydration salts in glass bottles that offer 3-to-1 efficiency compared to other brands—and Levusol, a glucose-free for- mula specifically designed for diabetic patients. Orasol and Levusol offer two distinct fla- vor advantages: Despite the necessary sodium content, the flavor profiles effectively mask any saltiness. The glass bottle packaging ensures su- perior taste, product quality, and health safety. • GOOD BUSINESS