Special Ins攀爀t candy & snacks All About Chips & dips By Violeta Montes de Oca lthough potato chips and dips are often in Potato chips' versatility is not limited to their taste. People the same store aisle, they are not necessarily can customize them with various dips that enhance their 昀氀avor complementary snacks. and make them an even more delicious experience. Consumption of these two snacks, a favorite 吀栀us, they create a classic pairing that always stays in style. for their texture and 昀氀avor, often happens when Please read about the 昀氀avor and brand and how much they Apeople watch TV or want to eat something while are purchased to combine for unique fusions. on the go, such as on a trip or commute. CHIPS DIPS BY FLAVOR In 2021, 191.41 million consu- Flavors of potato chips most eaten mers in the United States used dip in the U.S., according to consu- to accompany their snacks or mer data: vegetables. Natural – 191.19 Statista data shows this Barbecue – 86.95 昀椀gure could increase to 197.34 Cream & Onion – 69.67 million consumers by 2024. Salt & Vinegar – 48.07 Most popular brands as of Cheese – 39.11 November 2020? Jalapeño – 29.22 Hidden Valley Ranch Unsalted/Low Salt – 20.86 Other Flavors – 35.17 Frito-Lay NOTE: CONSUMER DATA IN MILLIONS Tostitos SOURCE: STATISTA WITH NOVEMBER Kraftz 2020 DATA. Cheez Whiz Dean’s BY BRAND Heluva Good Market share of leading potato chip Lipton brands in the U.S. in 2021/2022. Pace Lay’s (41%) Ortega Ruffles (18%) Pringles (13%) THE MOST POPULAR DIPS Marca propia (6%) StrawPoll, a platform with open Utz (4%) polls that started in 2007, asked Cape Cod (4%) in April of this year which is the Kettle (3%) most popular dip for potato chips Herr’s (1%) in the United States. Wise (1%) Here are the results: Munchos (1%) Salsa NOTE: SALES IN DOLLARS Guacamole SOURCE: STATISTA WITH IRI DATA; Cebolla francesa SNAC INTERNATIONAL ACCOUNTING Espinaca FOR 52 WEEKS ENDING APRIL 17, 2022. Queso Hummus Ranch Buffalo Alcachofa Cangrejo 2020 MMAAYY//JJUUNNE 20E 202244- - AABABASSTTOO..CCOMOM