66�NOVEMBER / DECEMBER 2025 ABASTO.COM COFFEE REIGNS STRONG IN EVERYDAY LIFE IN THE US COFFEE MARKET STATISTICS IN THE UNITED STATES Cofee consumption in the US reached its highest level in two decades, surpassing even water as the beverage of choice. Approximately 66% of adults drink co- fee every day.nAverage consumption is 3 cups per person per day. Key factors: • Boom in specialty cofee. • Popularity of cold brew and cold be- verages. • Growth of single-serve and ready-to- drink (RTD) cofee for convenience. Sources: National Cofee Associa- tion, Mordor Intelligence, Statista. Market size in 2025: $23.96 billion, pro- jected to $28.94 billion in 2030 (CAGR 3.85%). 86.43% of sales come from the of-trade channel (supermarkets, stores, online). Trends: • Growth in online sales and supermar- kets. • High demand for premium and sus- tainable products. Sources: National Cofee Associa- tion, Mordor Intelligence, Statista. Specialty cofee: Growing at an annual rate of 6.83% through 2030, driven by consumers seeking quality, single origin, and sustainability. Conventional cofee: Still accounts for 53.35% of the market (2024). By format: • Ground cofee: 38.6% of the market. • Capsules and pods: fastest-growing segment (CAGR 5.73%). Beverage preferences: • Lattes and cappuccinos have grown by 50% since 2015. • Medium roast is the most popular. • Cold cofee is 50% more popular on the West Coast than in the South. Sources: National Cofee Associa- tion, Mordor Intelligence, Statista The U.S. is the world’s leading cofee im- porter, with imports worth $9 billion in 2024. 80% of imported green cofee comes from Latin America (Brazil, Colombia, Central America). Recent factors: • Tarifs and trade tensions have crea- ted uncertainty, but demand remains high. • Brazil and Colombia are the main su- ppliers, with Guatemala and Hondu- ras also playing a significant role. Sources: National Cofee Associa- tion, Mordor Intelligence, Statista. COFFEE CONSUMPTION IN THE US. RETAIL SALES PREFERRED TYPES OF COFFEE COFFEE IMPORTS 2 4 1 3 By Hernando Ramírez-Santos C ofee continues to dominate as a daily essential for millions of Americans. According to the Fall 2025 National Cofee Data Trends (NCDT) report, 66% of U.S. adults drink cofee every day, making it the most consumed beverage after bottled water. Tis consistency underscores cofee’s cultural signifcance and its role as a cor- nerstone of American routines. Te report, conducted by Dig Insi- ghts for the National Cofee Associa- tion (NCA), revealed, among other things, that cofee’s popularity has remained stable since 2022, surpas- sed only by bottled water during the summer months. FOOD INDUSTRY